The Problem With APIs and a Possible Solution

At SupportBee we strongly believe in the power of a developer ecosystem. Our API is a step in that direction. However, lately, we have been feeling that a great API is not enough. This post talks about some of our thoughts on this matter.

Business development is now API-centric

In the popular blog post How to be a Growth Hacker, Andrew Chen talks about how APIs are the new business development tool. Others have talked about this as well. However, APIs have a few problems.

The Problem With APIs?

APIs are hard to consume.

I am not talking about SOAP APIs are harder to consume than REST APIs or good REST APIs v/s just calling themselves RESTful APIs. Every time you want to consume an API (to create a mashup for instance), you have to create a new app, host it somewhere (may be Heroku), figure out the API authentication (token or oauth) and then write the core logic. As a service provider, even if you are releasing a very well thought out API, most developers will be too bogged down by all this work to experiment with your API. That is why services like IFTTT and Zapier are becoming more and more popular.

Versioning and Backward Compatibility

The second problem with APIs is versioning. Services evolve over time. New features are rolled out, some features are removed and as a result, APIs change and are versioned over time. As an app developer, you have to continuously keep updating your apps or they stop working. As an API provider, you may see broken apps if the original developers have moved on from the project and you change the API.

User Experience in using Apps

The bigger problem with APIs is the kind of apps people can write using it. The apps are often hosted on another domain and your customers have a very fragmented experience when using them. They must often go to 3rd party sites to configure and use apps. Platforms like Facebook are so successful because apps feel very native. To most end users, there is not much difference between a feature made by Facebook and an app running on Facebook.

The Solution: Hosted App Platforms

For many services, apps are often pushing data to other services or pulling data from other services. Basically, the core logic in the app is very simple. These apps are almost like an adapter. Taking data and reformatting it and pushing it forward. This is true for developer services like Github, CRM services like Highrise, Email services like Gmail etc. For such services, a hosted app platform makes a lot of sense.

An example of a Hosted App Platform

A good example of a hosted app platform is Github Services. Anyone can write a new service and send Github a pull request. Github can accept the pull request and then run the app in a sandboxed environment. The great thing is that the app is now available to every customer of Github.

Benefits of this approach

Continuing the Github example, there are many benefits to this approach:

  • Github takes care of running the app, authentication, rendering forms and storing user settings. Also, users never have to leave Github to use/configure the app.
  • As an app developer, you don’t have to worry about the Github API as much anymore. Github will provide you with the most important data (commit data, pull request data etc) in an easy to consume form (ruby hash/object).
  • If Github changes their data structure or API, their platform can isolate the apps from these changes. In fact since the code is open source, they (or the community) can maintain the apps if any API changes and some apps stop working.

Downsides and Possible Solutions

There are also some downsides (or rather limitations)

  • Apps have to be open sourced. There is no way to run closed source apps. However this can be taken care of by extending the app platform to support private apps.
  • There are security concerns. The code needs to reviewed before being accepted and (ideally) the runtime environment has to be sandboxed.

In summary, if you run a service, consider having a hosted app platform. You will make many developers’ life much easier. We would love to hear your thoughts.



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Hana Mohan
Hana Mohan